[OnDemand] BlogOps by IOD
Where our IOD experts chime in with their opinions on everything tech--from cloud trends to product reviews to how-tos.

It’s always tempting to think that whatever we’re doing in the bright, shiny world of the 21st century is unprecedented, groundbreaking, disruptive. But I have a confession to make: Although my career is firmly-rooted in high tech and I can’t get enough of engaging with the latest and greatest technology and business trends, my first […]

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By Ofir Nachmani, CEO, IOD Today, more than ever, we see a constant tension between tech and marketing departments–a love/hate relationship, so to speak. Tech people always think they know better about the technology of a product. And marketing managers are under pressure to quickly generate great content and run quality distribution to drive business. […]

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By Ofir Nachmani, CEO, IOD (iamondemand)  It’s no secret anymore that strong writers have become a hot commodity at tech companies–and I’m talking about writers of sentences, not code. But can a given writer write about just anything? Recently, I started a discussion on one of the largest Facebook writer groups. The question I posed was […]

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By Tina Ornstein, IOD Senior Editor I have had a long career in content creation—the last several years of which have been primarily as part of the IOD team. I have written dozens each of business plans, blog posts, white papers, and just about every other form of business/marketing collateral you can think of. My […]

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By Shiji Sujai, IOD Expert Just like virtual machines when they first burst onto the scene, containers have created quite a wide-eyed response as a possible replacement for virtual machines to host your applications. VMware GSX was the first virtualization platform I worked on. I remember being very skeptical back then about deviating from my […]

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By Ofir Nachmani, CEO IOD Cloud Tech Research Back in 2017, John Collins, Director of Content at Intercom hit the nail on the head in terms of the need for dropping the “marketing” from content marketing and focusing instead on creating valuable content. While I agree with this, I want to suggest there’s an additional […]

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