The benefits of migrating workloads between different cloud providers or between private and public clouds can only truly be redeemed with an understanding of the cloud business model and cloud workload management. It seems that cloud adoption has reached the phase where advanced cloud users are creating their own hybrid solutions or migrating between clouds […]

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On a vacation you often find that the best way to enjoy is to try and disconnect from the regular working day routine. Part of my blogging tasks include searching for knowledge resources and publishing news and articles to my followers. I maintain communication with my readers using social communication means such as Twitter and […]

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Last week I was invited to the HP Tech Day in HP’s campus in Houston to learn and hear more about the giant’s cloud offering. I appreciate HP and Ivy very much for the invitation and for a great event where I was able to learn more and see these clouds in real. I had the privilege to meet savvy […]

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This is the third and last post in regarding the cloud lock-in. In the first and the second parts I covered the vendor lock-in of IaaS and PaaS. The appealing registration and the low cost overwhelm the new SaaS consumers that often makes them forget that eventually the service will become something they just can’t live […]

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The three layers of cloud computing IaaS, PaaS and SaaS occupy the headlines with significant capabilities undergo continuous improvement to host services in the cloud. This growing market is slowly changing so that offered services will become generic. The current evolving struggle is the deployment and management of SaaS applications in the cloud, Gartner calls […]

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Following the post  regarding the Free Trial 3 stages process and as part of the discussion in LinkedIn I would like to share with you the following comment from Michael Dunham, VP of Services Engineering, Principal Consultant at the SCIO a web application software consultancy vendor. I found it interesting and giving some more points of view when planning the […]

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Starting with a research on optimizing the SaaS customers’ acquisition funnel, I decided to focus on analyzing the conversion from a visitor to a registered free trial user. I examined about 50 SaaS systems starting from the most known ones, such as Salesforce. Checkout I Am OnDemand YouTube Channel and rate those 26 free trial jumps. […]

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Following part 1, here is part 2 including the second half of Waineright’s important lecture: Waineright starts the revenue generation and pricing discussion, by explaining that a difficult issue for the SaaS vendor is to find a clear relation between the expenses and revenues generated by the subscription fees. He is not elaborating on that […]

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More than a week ago I attended SafeNet and IGT event discussing monetization of cloud applications. In this event I had the pleasure of meeting and hearing Mr. Phil Waineright who lectured on the industry of Cloud Computing, including specifics for ISV as SaaS vendors. Since 1998, Phil Wainewright has been a thought leader in cloud […]

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